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Press release: ABF returns to Braun Racing as primary sponsor in 2010

Braun Racing

MOORESVILLE, NC (February 2, 2010) – Braun Racing is pleased to announce that their marketing partner of four years, ABF, is expanding their current racing program and will serve as primary sponsor of the No. 10 Toyota Camry for seven races in 2010. Jason Leffler will pilot the No. 10 ABF Camry in those races, listed below:

Daytona International Speedway (February 13)
Bristol Motor Speedway (March 20)
Darlington Raceway (May 7)
Dover International Speedway (May 15)
Charlotte Motor Speedway (May 29)
Atlanta Motor Speedway (September 4)
Homestead-Miami Speedway (November 20)

ABF has been a partner of Braun Racing’s since 2006, serving as an associate sponsor on the No. 38 Toyota Camry and as primary sponsor of the No. 10 Toyota on occasion. The company is pleased to have the opportunity to expand their racing program for 2010.

"ABF is excited to have Jason back behind the wheel of the No. 10 ABF Camry this year," said Danny Loe, ABF’s Director of Marketing. "Jason carried the ABF colors in ABF Racing’s inaugural season back in 2006. We look forward to an exciting season and watching Jason contend for the 2010 driver’s championship."

Todd Braun, owner of Braun Racing, looks forward to the continued relationship with ABF.

"We are very pleased to not only continue our partnership with ABF, but also to be able to grow the program for next season," said Braun. "ABF has recognized that the NASCAR Nationwide Series is an excellent marketing platform for them to maximize brand awareness among their consumers, many of whom are NASCAR fans. We are excited to be a part of that in 2010."