BRENTWOOD, Tenn. — Brentwood-based DuVita, LLC, has been named primary sponsor of Herd Racing’s NASCAR Nationwide Series team for the Nashville 300 on April 3 at Nashville Superspeedway.
The DuVita car, the No. 75 Chevrolet Impala SS driven by racing veteran Brett Rowe, will feature DuVita’s corporate logo, among other sponsors.
DuVita provides home-based business opportunities in direct marketing of all-natural dietary supplements that promote a healthy lifestyle. The company launched in January 2010 and is growing rapidly across the United States.
"DuVita is excited about our new partnership with Herd Racing and recognizes that NASCAR has the most loyal fan base of any sport," said Amber McAdams, founder of DuVita, LLC. "We look forward to bringing exposure to our brand, products and business opportunities to the NASCAR audience."
Rowe said he is happy to represent DuVita as the company enters the world of motorsports marketing.
"DuVita is a company that offers products that can help the average person get more out of life," Rowe said. "I am honored to be part of DuVita’s marketing program and eager to introduce their products to NASCAR fans across the country."
The company’s sponsorship was officially announced during a public event on Tuesday evening, March 23, in Huntington, WV, and will be followed by another public event on April 1 in the Nashville area.
DuVita will remain an associate sponsor of the team for the entire 2010 Nationwide Series season and invites fans to learn more about their products and racing sponsorship, which includes a full line of racing apparel.
To become an independent associate of DuVita products, log on to www.racetoduvita.com.